NVE partnered with Waymo at CES ’26 to create an immersive destination that brought the wonder of autonomous driving to life through moments of joy, curiosity, and connection.

Designed for maximum curb appeal, the footprint became a show-floor landmark, anchored by a 600-lb flying Waymo vehicle and a massive rotating logo. A playful exterior animation followed a Waymo car through illustrated cityscapes, capturing the brand’s momentum.

Inside, guests moved through a journey of discovery featuring interactive touchpoints including the Waymo Map, a deep dive into the Waymo Driver, immersive driving scenarios, an exploration of the AV ecosystem, and the fan-favorite “I Want Waymo” giveaway button.

From hands-on demos to an autonomous vehicle photo booth, the experience showcased how Waymo is delivering real autonomy at scale transforming futuristic possibility into something tangible and human.